Monday 28 February 2011

Evaluation Task 4

What would be the audience of your media product?

I think our target audience for STAC1E would be a wide age range from 15 - 40 years old. Men would enjoy the Sci-Fi thriller aspect, including blood and stabbing ect, and also the good looking robot STAC1E. And the women would be able to relate to the injustice treatment to the robot. And enjoy how STAC1E chanllenges the stereotype that women are weak, feable and generally the victims in Thrillers.
Our opening sequence story line is quite similar to the movie "The Stepford Wives" which was distributed by VIACOM, DREAMWORKS and PARAMOUNT PICTURES. And also similar to "I,robot" which was distributed by 20TH CENTURY FOX.
So our movie would probably be directed to the same demographic audience, except that we don't have big stars in our movie like Nicole Kidman or Will Smith who help to draw in audiences. Our actors are unknown so it limits our ability of marketing with posters ect.





Evaluation Task 3

What kind of media institution might distribute your media product?

I believe a distribution company similar to VERTIGO would be suitable for our product, as the film is very low budget, with no well known actors and the themes aren't commercial enough for a distribution company like WARNER BROS. VERTIGO would be able to show it to a niche audience, whilst still making it internationally recognized, like the films Street Dance 3D ad Monsters. Other distribution companies like Fox Searchlight and NewLine cinema might also be suitable for our thriller, they have been known to pick up small independent movies like "Juno" and "Slumdog Millionaire", and make a success out of them.
And with the right advertising and marketing this film could be very successful, especially within the UK.

Evaluation Task 2

How does your product represent particular social groups?


I think STAC1E shows a representation of women as being undermined and controlled by men. Through out the centuries we as a society have created this stereotype that women must look after their husbands and obey him, without having a life of their own or being independent. STAC1E is a representation of that stereotype, until she fights back by stabbing her husband to death. This portrays a message to women that they shouldn't put up with being treated like that. Though we are certainly not suggesting that they should stab their husbands! The character of the husband we chose is very lazy and "shabby" looking, which represents a red neck, uneducated, lower class social group of men. The TV presenter we chose represents a cheesy, tacky american advert.

Saturday 5 February 2011

Evaluation Task 1

In what ways does your media product use, develop or challenge forms and conventions of real media products?

In most modern day Thrillers it's the pretty girl who is the victim, appears weak and vulnerable and usually gets killed. For example "When a Stranger calls", "The Grudge" and "Prom night".But with our thriller STAC1E we challenge this stereotype so that it's the girl who does the killing and the men become the victims. This gives our thriller a sence of women empowerment.


A trailer for the thriller "When a stranger calls"

Tuesday 1 February 2011

Account of Shoot Day

Yesterday we filmed our Thriller Video. There was some conflict as another group was using the studio when we had booked it, but we made ourselves flexible and instead shot our scenes in Hurtwood House first instead.
I was asked to play the character of Stac1e, the robotic wife. Emma and I had found all the appropriate costumes for her from Al in the costume department. Including a 50's housewife style dress with pearls and matching shoes. We also found different aprons and acessories for each of her jobs. The costumes were a little different from what we envisioned but we had to make do with what we were given.

I was in charge of hair and makeup and bruoght my hair curlers aswell as the makeup. I made my hair curly and my lips were pink to match the dress.
We chose Jason to play the main "Shlob" on the couch as we all knew he could pull off the part and he also had the right look.
We asked him to bring his most casual clothes, which were track pants and a hoody.
For the props in this scene we needed a knife, a chopping board, carrots, cooking pot and fake blood. We were able to borrow most of the props from the costume department.
First we shot the scene in the living room, which was set up in the Hurtwood House common room with a kitchen attached. Originally we were just going to have stac1e walking towards Jason with a knife, but we decided to mke it a brutle stabbing with blood, to give the video more of a thriller feel.
We took a variety of different shots from all angles, as i walk towards him, and then as i stand over him with the knife. Capturing the shadows, and trying to catch the steel blade in the light. For the stabbing we used different techniques to create the illusion of the knife stabbing into Jason's stomach without actually doing so. We shot the knife stabbing next to Jason without actally touching Jason. Then we shot the knife being pulled out just above his stomach with the camera looking up at me. this will look very effective once we edit this. Dani also splattered my face with blood to make it look like i had just commited a brutle murder.
For the Mise en Scene we used very dark and slightly blue lighting, to give the set an earry and cold feeling.

We also had to shoot the carrots being cut. This took alot of takes as it was very hard to cut the carrots perfectly and then remove the knife without the carrots sticking! But we finally accomplished the perfect carrot chop! The blue lighting also reflected on to the knife to make the blade appear sharper and more dangerous.

We also had to shoot the shots of STAC1E performing domestic tasks for the advert. We Dressed her in an apron for cooking. Which we shot in the kitchen and had me cooking carrots.
We also had me vacumming in the hallway, where we took several different camera shots, from zoomed in to zoomed out, and just zoomed in. We had STAC1E massaging a man wearing a little nurses hat and apron. Jason played the man though his face was not in shot. We decided that i should wink after every task, so that it become STAC1E's trademark.

We also had to capture the advert part of our thriller. We choose James Woodhart and our presenter as he had the right Cheesey American TV presenter look and could also produce a american accent. We allowed him to work creatively with script and add his own twist on the words so would appear more realistic.
We decided that James' costume should be a very cheesey yellow 3 piece suit with flared trousers.We shot James behind a green screen (which will allow be creative in the editing process and we can add cheesey american advert type effects) and on a platform. We also cast James Tunstill to be interviewed in the advert about Stac1e, as he looked like a "Shlub" . The lighting was bright and blond to produce and a Cheesey american TV advert atmosphere.